Senior Product Manager - (Adtech)

Sphere Digital Recruitment • TRAFFIC • London, Not Specified, United Kingdom • 22h ago

Senior Product Manager - (AdTech) The Role

We're seeking a highly experienced Product Manager with deep programmatic advertising expertise to lead the development of a next-generation meta DSP platform. This senior position requires exceptional technical depth, strong data-driven decision-making, and the proven ability to translate complex technical concepts into clear business outcomes.

Key Responsibilities Product Vision & Strategy

Own the product vision, strategy, and roadmap for a unified advertising platform.
Define how advertising and audience data flows through the platform to maximize targeting accuracy and campaign effectiveness.
Ensure alignment between technical capabilities and commercial goals, driving measurable partner value.
Build business cases, requirements, and ROI models to prioritize product investments.

Technical Product Management

Oversee integration and optimization of multiple DSPs, SSPs, and ad-serving technologies.
Define technical requirements for real-time bidding systems handling billions of daily requests.
Lead API product management across the AdTech/MarTech ecosystem.
Design data pipelines and architecture for cross-platform campaign analytics.
Ensure sub-100ms response times while maintaining 99.9% platform reliability.

Data & Compliance

Implement comprehensive measurement frameworks for attribution and campaign effectiveness.
Ensure compliance with data privacy regulations (GDPR, CCPA, IAB frameworks).
Build privacy-first solutions that balance personalization with consumer protection.
Create data models supporting both real-time decisioning and historical analysis.

Stakeholder & Vendor Management

Gather and prioritize requirements across Marketing, Sales, Partnerships, and Ad Operations teams.
Manage relationships with technology vendors and integration partners.
Provide stakeholders with clear, regular updates on platform performance and roadmap progress.
Serve as a technical expert in client engagements and strategic partner discussions.

Required Experience & Skills Essential Requirements

6+ years of Product Management experience, including at least 3 years focused on programmatic advertising.
Deep technical knowledge of:
- Programmatic ecosystem: DSPs, SSPs, DMPs, CDPs, and ad servers
- Real-time bidding protocols, header bidding, and auction dynamics
- API design, data pipelines, and system integrations
- Attribution methodologies and cross-device identity solutions

Technical Platform Expertise

Hands-on experience with major DSP platforms (e.g., DV360, The Trade Desk, Amazon DSP, Xandr).
Integration experience across AdTech/MarTech stacks.
Understanding of VAST/VPAID, OpenRTB, and creative specifications.
Knowledge of viewability, brand safety, and fraud detection systems.

Data & Analytics Proficiency

Strong SQL skills for data analysis.
Experience with big data technologies and real-time processing.
Familiarity with statistical analysis and A/B testing methodologies.
Proven ability to derive insights from data to inform product strategy.

Strategic & Consulting Skills

Consulting experience highly valued (management consulting or AdTech consultancy preferred).
Ability to structure complex problems and drive data-backed recommendations.
Track record of translating technical concepts into business value.
Experience with market analysis and competitive intelligence.

Preferred Qualifications

Experience in high-velocity digital environments (e.g., media, gaming, or real-time platforms).
Knowledge of supply path optimization and transparency initiatives.
Understanding of identity solutions and cookieless targeting.
Experience with programmatic guaranteed and PMP workflows.

What Success Looks Like

30 Days: Complete platform audit and identify key optimization opportunities.
90 Days: Deliver a major integration improving platform performance and commercial outcomes.
6 Months: Launch advanced targeting capabilities driving measurable partner value.
1 Year: Achieve industry-leading campaign effectiveness metrics.

Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.

If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.

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