DISCOVERY MARKETING

Marketing Consultant

About Discovery

Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.

About the role

This Marketing Consultant role is for the Discovery Health portfolio. Discovery Health is the leading medical scheme administrator in South Africa, providing administration and managed care services to over 3.3 million beneficiaries. We provide administrative and managed care services to Discovery Health Medical Scheme, South Africa’s largest open medical scheme, as well as 18 restricted medical schemes on behalf of leading corporate clients.

This portfolio is responsible for marketing strategies that support key Discovery Health strategic initiatives, specifically driving engagement of Discovery Health Medical Scheme members to shift key health behaviours and improving health outcomes through the uptake of key value-added offers and member benefits.

Key Purpose

The implementation of brand and communication strategy within required timelines, within budget and at the Discovery marketing standard.

Areas of responsibility may include but not limited to

• Input into the creation and implementation of marketing project plans
• Translate communication into different media and positioning for different audiences
• Interact with relevant business areas and marketing centres of excellence:
  • Align on marketing deliverables 
  • Obtain and manage approval aligned to the sign off SOP
  • Manage expectations of all stakeholders
  • Maintain and build reciprocal relationships
• Budget monitoring and supporting the costing and approval process
• Take end-to-end accountability and responsibility for assigned marketing deliverables
• Ensure quality of outputs and attention to detail
• Reflect on all projects and identify opportunities for continual improvement

Competencies

• Exceptional verbal and written English communications skills
• Verbal and written French and/or Portuguese communications skills (advantageous but not a requirement)
• Exceptional attention to detail
• Above average ability to multi-task on multiple projects without compromising deliverables or stakeholder relationships
• Time and project management skills
• Ability to convert technical information to audience appropriate communication
• Ability to critically evaluate communication elements including rationale for channel selection
• Influence and persuasion skills aligned to project deliverables 
• Ability to work well in within the brand team as well as across cross-functional teams
• Ability to structure, present and sell new ideas

Education and Experience

Qualifications

• Minimum 3 year relevant undergraduate degree, honours preferable
• Minimum 3 years experience in Marketing, PR or Communication
• Relevant clinical and healthcare experience would be advantageous.  

Knowledge

• Discovery’s products
• All relevant promotional channels
• Agency process and relationships
• Print and production processes
• Critical elements of successful communication
• Broader marketing planning

EMPLOYMENT EQUITY   
                             
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.