Assistant Brand Manager

Assistant Brand Manager - Galway County - Hybrid after 6 months

The Assistant Brand Manager supports the global launch execution, asset governance, and lifecycle coordination of assigned products.

This role works closely with the Brand Manager to ensure launch materials, reporting, dashboards, and regional coordination activities are delivered accurately and on time.

The Assistant Brand Manager supports commercial execution and governance but does not own product positioning, pricing, or lifecycle strategy.

Responsibilities Launch Execution Support

• Support the Brand Manager in coordinating global launch plans
• Assist in preparing launch briefs and regional communication materials
• Track launch readiness checklists and timelines
• Coordinate inputs from Marketing Communications, Regulatory, and regional teams
• Ensure launch materials align with approved Product Truth and guardrails

Asset & Claims Governance Support

• Maintain master claims documentation and version control
• Track packaging updates and artwork approvals
• Support review of core product assets prior to release
• Ensure documentation archives are current and organised

Packaging Governance

• Support Wellness product packaging through the GDCO process
• Ensure packaging aligns with approved claims and positioning
• Support lifecycle-driven packaging updates via GDCO workflows

Reporting & Dashboard Management

• Maintain product performance dashboards
• Consolidate sales and performance data for reporting
• Prepare monthly summary reports for Brand Manager & senior leadership review
• Track KPIs and flag anomalies or missing data
• Report on competitor performance

Cross-Functional Coordination

• Coordinate with regional leads to gather updates and feedback
• Track deliverables across departments
• Support cross-functional meeting preparation and documentation
• Assist with lifecycle planning documentation

Portfolio Administration

• Maintain product documentation libraries
• Update project tracking tools
• Support ongoing lifecycle governance activities

Other

• Updating and creation of relevant team SOP's and Work Instructions.
• Become a super user of the company Project Management Software.
• Collaborate with global colleagues across multiple time zones, making reasonable accommodations for meetings that may occasionally take place during evening hours to support effective communication and teamwork. Completes all company training and follows established policies and procedures.
• Performs all other duties as assigned.

Qualifications & Experience

• Bachelor's degree in marketing, business, or a related field.
• Minimum of 4 + years of experience in product marketing or management.
• Proficiency in marketing automation tools, Project Management Tools (Smartsheet preferred but not essential), and analytics software.
• Excellent communication, collaboration, and leadership skills.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Intermediate knowledge of Microsoft Office Suite is required.
• Attention to detail and complex information required. • Strong Interpersonal skills and ability to work with various personalities and cultures required.
• Fluent English essential.
• Comfort with adapting and adjusting to multiple demands, shifting priorities, ambiguity, and rapid change.
• Ability to travel up to 10% of the year.

For a confidential discussion and more information on the role, please contact Deirdre Moran.

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