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Contract Performance Marketing Manager

Spectrum IT Recruitment
2 hours ago
Contract
Oxfordshire
United Kingdom

Contract Performance Marketing Manager

Duration: 3 months (immediate start)

IR35 Status: Outside IR35

Location: Fully Remote Working

We're supporting a rapidly scaling online marketplace in hiring a contract Performance Marketing Manager on a contract basis. This is a hands-on, specialist role focused on owning and optimising Google Shopping & PMax performance at scale across a large, complex product catalogue.

This is a high-impact, hands-on role for a true specialist in Google Shopping and PMax, operating at serious scale across millions of SKUs. This is not a strategy position, you'll be deep in the detail, owning performance end-to-end

Key Responsibilities

Own Shopping & PMax Architecture

  • Design and manage full campaign structures (tiers, priorities, listing groups)
  • Build scalable frameworks across large SKU catalogues (100K-1M+)
  • Control PMax vs Standard Shopping interplay for optimal performance
  • Implement advanced segmentation using feed-driven logic and custom labels

Feed, Merchant Centre & Data Integrity

  • Own Merchant Centre health: diagnostics, disapproval's, feed rules
  • Translate commercial inputs (margin, seller quality, pricing) into feed logic
  • Build robust labelling systems to drive performance segmentation

Performance Optimisation

  • Optimise towards incremental revenue and contribution
  • Leverage SKU-level economics, propensity modelling, and performance cohorts
  • Lead daily trading decisions - spotting issues and deploying fixes fast

Efficiency & Scale

  • Reduce wastage across queries, budgets, and low-value SKUs
  • Maintain campaign health across complex, high-volume structures
  • Implement scalable automation and optimisation frameworks

Technical & Tracking Ownership

  • Own conversion tracking integrity (GTM, server-side, attribution)
  • Partner with Data/BI teams on performance logic and automation
  • Ensure all changes are measurable, testable, and repeatable

Essential Skills

  • Deep, hands-on expertise in Google Shopping & PMax
  • Strong Merchant Centre and feed optimisation experience
  • Proven experience managing large-scale product catalogues (100K+ SKUs)
  • Track record in profit/contribution-based optimisation (not just ROAS)
  • Advanced understanding of:
    • Campaign architecture & segmentation
    • Feed tools (e.g. Channable, DataFeedWatch, etc.)
    • SKU-level bidding & performance control
  • Highly analytical with a test-and-learn mindset

If you're a technical performance marketing specialist available at short notice, please apply for the role with a latest copy of your CV for immediate consideration.

Spectrum IT Recruitment (South) Limited is acting as an Employment Business in relation to this vacancy.