Paid Media Lead

The role of Paid Media Lead in the consumer sector focuses on managing and optimising paid media campaigns to drive business performance. This temporary position is ideal for a marketing professional with a strong understanding of digital advertising strategies and platforms.

Client Details

This opportunity is with a well-established organisation within lifestyle brands. The company has a solid reputation for delivering high-quality products and services. It offers an excellent chance to work within its marketing and agency department on impactful campaigns

Description

• Develop and implement comprehensive paid media strategies to align with business objectives.
• Manage and optimise campaigns across various digital advertising platforms.
• Monitor campaign performance, analyse data, and provide actionable insights.
• Collaborate with internal teams to ensure cohesive messaging across all marketing channels.
• Allocate and manage budgets to maximise ROI from paid media efforts.
• Conduct market research to identify trends and opportunities within the industrial and manufacturing industry.
• Prepare detailed reports and presentations for stakeholders on campaign performance.
• Ensure compliance with industry standards and best practices in paid media advertising.

Profile

A successful Paid Media Lead should have:

• A strong background in digital marketing, particularly in paid media management.
• Proficiency in using advertising platforms such as Google Ads, Facebook Ads, or LinkedIn Ads.
• Experience in creating and managing campaigns in the industrial and manufacturing sector.
• Excellent analytical skills to interpret data and optimise campaign performance.
• Ability to manage budgets effectively and deliver measurable results.
• Strong communication skills to liaise with internal teams and stakeholders.
• A keen eye for detail and a commitment to maintaining high standards in advertising practices.

Job Offer

12 month contract - 195- 250 per day / Hybrid Working