Sr. Technical Marketing Manager, Audience Deployment
Description
Job Brief:
We’re looking for a Sr. Technical Marketing Manager, Audience Deployment to join the Product Marketing team. In this role, you’ll help to develop and execute a strategy to ensure current, high quality technical product marketing content is consistently available to our Field Revenue colleagues.
As a Sr. Technical Marketing Manager, Audience Deployment, you’ll serve as the primary content creator of product visuals by audience segment. Working with your colleagues in Technical Marketing, this newly created role will help to plan, create, and deliver an inventory of product-led visual content, such as video demos, screenshots, and webinar presentations. The right candidate will have prior experience in creating similar assets to promote technical content to a broad audience.
This individual will join a dynamite team in a great company. The right candidate will be someone who thrives in being part of transformative initiatives. If you shine when dealing with ambiguity, identifying ways to bring order to chaos, defining and evolving systems and processes to help with growth, and developing positive relationships at all levels of an organization, this role will be a great match for you!
This position reports into the Director, Global Technical Marketing.
Responsibilities:
- Assist on strategy and delivery of Technical Marketing content
- Partnership with Product Management, Product Strategy, Solutions Marketing, Sales, and Customer Success to align strategic and tactical planning.
- Serve as project manager on key initiatives to promote our solutions, such as product launch materials, strategic demos and major events.
- Recommends and develops visuals for key events, sales plays, and campaigns
- Oversee overall plan and delivery for verticals and regional support, assessing content needs for tools, templates, project plans and other systems or procedures.
- Create powerful story narratives that visually communicate the value of our product.
Requirements:
- Exceptional skills in cross-organizational project and program management, including experience working with senior level managers in a large organization.
- Three or more years of experience in Technical Marketing, Sales Engineering/Solution Consulting, or similar relevant experience required. Prior people management is a plus.
- Presentation Skills: background in presenting, facilitating and creating presentation materials on a large scale with multiple audience types, including delivery in live, virtual, classroom, and recorded environments.
- Production Skills: Strong writing, video, photo editing, and/or demo creation experience, including an appetite for applying new technologies and techniques including AI resources.
- Ability to proactively anticipate obstacles and create solutions
- Possess a strong work ethic, can-do attitude, and thrive in a fast-paced, dynamic work environment
- Passion for new technology, improving the lives of those in the construction industry, and product marketing
- Willing to work flexibly to accommodate multiple time zones and geography
- Experience with SaaS or similar software a strong plus
- Travel up to 25%, but more likely 10-15% of time, depending on primary work location.
