Marketing Technology Program Manager

The Planet Group • Culver City, CA, US • 5d ago

Marketing Technology Program Manager

Location: Hybrid onsite schedule in Culver City, CA or Cupertino, CA
Duration: 12 months
Pay: ~$79.75/hour, DOE

The Planet Groupis looking for a Marketing Technology Program Manager to join our well-known Fortune 500 client on a 12-month contract. This role will be 40 hours per week and is hybrid in Culver City, CA or Cupertino, CA.

The Marketing Technology Program Manager will work with a wide variety of cross-functional teams, with a focus on building technology solutions that enable and enhance meaningful programs with partners through our many communication channels.

Marketing Technology Program Manager Responsibilities:

Be part of a team that defines the future direction of tools and technology, gathering requirements and distilling the key functionality needed to grow digital services.
Ideate, design and deliver tangible solutions for large-scale global marketing initiatives.
Identify and manage key opportunities that will help drive owned and paid media, and the growth of customer bases. Opportunities will focus on driving awareness, conversions, and cost savings.
Manage, track and communicate project updates and performance through recurring meetings, recap reports, and executive presentations.
Manage landing page and creative asset requests, and work directly with developers and cross-functional teams to deliver on schedule.
Support set up, testing, messaging and reporting for affiliate partners, to help the team deliver across key KPIs.
Determine capabilities and limitations of the team, and quantify associated risks and cost involved for projects.
Collaborate with engineering, production, design, and product marketing teams across product launches and updates.
Manage and influence tools roadmaps with engineering and other key stakeholders.
Identify opportunities to grow suite of tools by understanding common, ongoing needs of the business.
Act as a resource for internal teams and key external partners to help in day-to-day troubleshooting, education, and communication.
Manage the implementation of new tools by providing the necessary training and documentation.

Marketing Technology Program Manager Qualifications:

BA or BS Degree preferred
5+ years of professional experience in project/campaign management, product marketing, or digital marketing.
Creative thought leader with a passion for finding solutions to problems with marketing technology.
Ability to handle multiple projects and thrive in a very dynamic environment.
Results-oriented, collaborative and focused with a strong passion to learn and succeed.
Excellent organizational skills and attention to detail.
Self-starter who is dedicated and demonstrates creative and critical thinking abilities, with ability to identify opportunities and develop a plan to act.
Strong interpersonal skills and can communicate clearly and concisely across leadership, colleagues and external partners. Including the ability to effectively explain analytical outcomes and technical roadblocks.
Proficient hands-on knowledge of effective marketing strategies in the digital and social landscape.
Exceptional presentation skills and able to deliver impactful presentations across all levels of the organization through the art of storytelling.
Experience with cross-functional influence, translating between business owners and technical teams.
Thrive under pressure, with proven experience working on complex, global, high-visibility, and time critical projects.
Knowledgeable with Apple, Android, and Chrome ecosystems.
Experience with API integrations.
Solid understanding of web technologies and CMS systems, with ability to draft requirements and effectively communicate with engineering teams.
Familiar with emerging engineering systems and experience in implementing key practices.
Risk management experience including identification, mitigation and reduction tracking.
Understand different project management techniques including Agile and waterfall.
Understand digital image and video file formats, and proficiency with Sketch, Photoshop, and Adobe CC.

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