Conversion Rate Optimisation (CRO) Specialist

Huntress Search Ltd - IT Recruitment • APPLICATION • London, City, United Kingdom • £350 - £380 / * • 1d ago

Conversion Rate Optimisation (CRO) Specialist - London- 12 Months - £350-£380 Umbrella

A global technology company are looking for an experienced CRO Specialist to join their team on an initial 12 month assignment. This position is crucial to driving measurable improvements in user acquisition, activation, engagement, and retention through data-driven experimentation, funnel analysis, and personalised journey building.

Responsibilities:

Design and execute A/B and multivariate tests to improve in-product conversion and engagement metrics.
Own the experimentation roadmap across onboarding, upsell flows, feature adoption, and cross-sell opportunities.
Define key success metrics (activation rate, trial-to-paid, retention, churn reduction) and build dashboards with our analytics team to track progress
Map and optimise customer journeys across the product life cycle, identifying friction points and opportunities for growth.
Collaborate with various marketing functions to align in-product and out-of-product experiences (email, push, etc.).
Develop and maintain a journey playbook to ensure consistency across user segments.
Use quantitative (analytics, funnel tracking, cohort analysis) and qualitative (user testing, surveys, feedback) data to identify barriers to conversion.
Partner with data teams to segment users and personalise journeys.
Provide actionable insights to product, marketing, and engineering teams

Skills/Experience:

Proven track record in CRO roles, ideally focused on in-product optimisation (SaaS, subscription, or E-commerce experience preferred).
Strong expertise with tools like Google Optimize, Optimizely, VWO, Amplitude, Mixpanel, GA4, Hotjar, FullStory, or similar.
Hands-on experience building and analysing A/B tests, multivariate tests, and funnel optimisation.
Proficiency in journey mapping and life cycle design with a customer-centric approach.
Strong understanding of UX best practices, persuasion principles, and behavioural psychology.
Data literacy: ability to analyse large datasets, run SQL queries, and work with dashboards.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.

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